ROLE:
Lead Environment Artist
Temp. Lead Artist/Director
Jun 2012 – Dec 2016
DEVELOPER/PUBLISHER:
Electronic Arts
PLATFORMS:
iOS, Android
• Led the “Need For Speed: No Limits” environment art team, while handling most aspects of lighting, atmospherics, color grading, and post effects.
• Wore the hat of Temp. Lead Artist/Director during pre-production, defined visual direction and mood. Created target images, explored look development, and directed the 'proof of concept video,' culminating in green-lighting by EA Mobile.
• Key art owner for “Need For Speed: No Limits” Razor update, helping to attract the 2nd highest 24hr sales for EA Mobile at the time of launch: $700k. Also involved establishing the Marketing Key Art production workflow fwith compositing, lighting and enhancing game screenshots.
• Lead Environment Artist at EA for the world’s first mobile Vulkan API demo at Google I/O 2016. Also supported engineers with leveraging rendering features.
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DEV DIARY ON NVIDIA SHIELD
Responsible for the majority of lighting, atmospherics, color grading, and optical effects, as well as establishing visual direction during pre-production.
REAL-TIME FOOTAGE
Targeting iOS 6 and Android 4 generation smartphones
Responsible for all lighting, atmospherics, color grading, and optical effects, as well as all 3D modeling, texturing and road shader materials.
KEY ART IMAGES
Taken from real-time screenshots and enhanced in Photoshop
